The Wave
After that, they continued business as usual.
A few customers came here and there.
However, it was nowhere near a flood of customers, and first-day sales totaled 32 pieces.
Out of the 200 they had prepared, only 32 sold.
That left 168 unsold.
It was not a result anyone could call favorable.
“……”
After closing, Yumia stared at the sales ledger and bit her lip.
(With this many leftovers… this is rough.)
Macarons were fresh sweets and did not keep long.
They had been treated with Preservation Magic to delay spoilage as much as possible.
Even so, they would only stay fresh for about twenty-four hours.
Everything left unsold today would have to be discarded.
Which meant it would become a loss.
(If the deficit keeps growing, it’ll be hard to recover. We need to do something…)
Yumia’s expression darkened.
But Maryne was not discouraged in the slightest.
“This is excellent!”
“Eh… excellent?”
“Yes. We sold 32 on the first day. That’s more than enough.”
“B-but… so many were left unsold…”
“It’s fine. The customers who ate them today will tell someone tomorrow. And from there, the talk will spread.”
In other words, word of mouth.
The macarons had enough appeal to attract customers on their own merits.
Their popularity would absolutely spread through recommendations.
Maryne gently smiled as she stroked Firuru.
“Just wait and see.”
Yumia was only half convinced.
But Maryne’s prediction was correct.
—
… Day Two.
Thinking that making 200 had clearly been too much, Maryne reduced production to 100.
Sales were 61.
More than half had sold.
“A friend told me they bought some here yesterday.”
“My wife said they were delicious.”
Comments like that could be heard here and there.
Exactly as Maryne intended.
The previous day’s customers had spread the word.
—
… Day Three.
Sales were 91.
“My friend said they were super delicious! And the sweets look so cute!”
“I got curious what kind of sweets they were.”
Word of mouth was calling more word of mouth.
—
… Day Four.
Maryne increased production to 150.
Sales were 150.
They started running low before noon, and sold out completely shortly after midday.
“Eh… already sold out…?”
With a look of disbelief, Yumia stared at the empty shelves.
(We had so many leftovers on the first day… and in just four days, sales grew this much…)
Yumia’s hands were trembling.
Maryne thought:
(I certainly felt a strong response. Little by little, the “wave” is coming.)
Maryne had been watching customer reactions.
In her previous life, macarons were not the sort of food people raved endlessly about, they were simply normal, tasty sweets.
But in this other world, the reactions were astonishingly strong.
Maryne had noticed that everyone who ate them was shocked.
(The reaction from the women in particular is exceptionally good.)
The colorful appearance of macarons.
That too was one of their greatest strengths.
She had expected them to become popular with women, but… the reception was far better than anticipated.
“Miss Yumia.”
Maryne spoke.
“Starting tomorrow, we’ll greatly increase production. We’re switching to a 300-piece system.”
“Three hundred…? Can you really make that many?”
“I’ll make them, even if I have to push myself a little… It still might not be enough.”
Maryne smiled fearlessly.
What do you think about this chapter?
